Many things brands talk about when it comes to sustainability are the clothes' material or the way they are packaged but what rarely is talked about is the dye they use to colour their clothing.<\/p>
The first thing you should know is that it uses a lot of water to dye clothes. It takes 200 tonnes of water to dye a single tonne of fabric! That's a serious amount of water!<\/p>"},"paragraph1":{"id":4877681,"value":null},"paragraph2":{"id":4877682,"value":null},"paragraph3":{"id":4877683,"value":null}}},{"id":523188,"type":"textBlock","published":1,"size":{"x":6,"y":0},"order":2,"items":[],"properties":{"title":{"id":4877791,"value":null},"subTitle":{"id":4877792,"value":null},"html":{"id":4877793,"value":"
The next issue is that the water that comes out of the dye factories is very hazardous. Majority is classed as 'toxic waste' and is a result of the water being contaminated by with dye residue and other hazardous chemicals. This water is harmful to people and wildlife alike. It also isn't responsibly stored\/ contained and instead gets expelled out the factories where it is left to pollute water systems in the surrounding area.<\/p>
WHY Is This Happening?<\/strong><\/p> This continues to be a problem in the fashion industry because wastewater is not regulated, adhered to or policed. Many big brands and factories are aware of this fact and take full advantage of it as they can be left unaccountable for enforcing unsustainable practices.<\/p>"},"paragraph1":{"id":4877794,"value":null},"paragraph2":{"id":4877795,"value":null},"paragraph3":{"id":4877796,"value":null}}},{"id":523189,"type":"pod","published":1,"size":{"x":6,"y":0},"order":3,"items":[],"properties":{"title":{"id":4877797,"value":null},"copy":{"id":4877798,"value":null},"href":{"id":4877799,"value":null},"badge":{"id":4877800,"value":null},"icon":{"id":4877801,"value":null},"overlay":{"id":4877802,"value":"0"},"ratio":{"id":4877803,"value":null},"textAlign":{"id":4877804,"value":"center"},"image":{"id":4877805,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/csx732g89boafgza425glswuvnogu28cchdgwrs8dvky2h0m.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":523200,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":4,"items":[],"properties":{"title":{"id":4877938,"value":null},"subTitle":{"id":4877939,"value":null},"html":{"id":4877940,"value":" So if fabric dyeing is as terrible as you say then why on Earth are all Narked Shark's clothes made from dyed organic cotton?<\/p>"},"paragraph1":{"id":4877941,"value":null},"paragraph2":{"id":4877942,"value":null},"paragraph3":{"id":4877943,"value":null}}},{"id":523201,"type":"textBlock","published":1,"size":{"x":6,"y":0},"order":5,"items":[],"properties":{"title":{"id":4877944,"value":null},"subTitle":{"id":4877945,"value":null},"html":{"id":4877946,"value":" The major difference we enforce is that we don't let the water we dye out of the factory. That means we are not releasing the polluted\/ hazardous water into the local environment where it harms people and wildlife.<\/p> What we instead do is we recover the water, then clean it and then recirculate it back around our factory to be used over and over again. To explain it a bit further (and give more transparency) the cleaning process entails having the water settle then skimmed first. When this is done it will be filtered by a process called 'reverse osmosis' and 'distillation'. Which is just a fancy way of saying 'it gets sucked up through really fine sand over and over again, then is boiled'. Salt will also be added at the end so that the dye adheres. Then we leave the mulch left over from the dye to dry out; this can then be used for road markings in the local area.<\/p>"},"paragraph1":{"id":4877947,"value":null},"paragraph2":{"id":4877948,"value":null},"paragraph3":{"id":4877949,"value":null}}},{"id":523202,"type":"pod","published":1,"size":{"x":6,"y":0},"order":6,"items":[],"properties":{"title":{"id":4877950,"value":null},"copy":{"id":4877951,"value":null},"href":{"id":4877952,"value":null},"badge":{"id":4877953,"value":null},"icon":{"id":4877954,"value":null},"overlay":{"id":4877955,"value":"0"},"ratio":{"id":4877956,"value":null},"textAlign":{"id":4877957,"value":"center"},"image":{"id":4877958,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/pjeohwwjpfpaj3zhh9x7qgi9y5imeyysyz3vkohaeetcd6di.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":523203,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":7,"items":[],"properties":{"title":{"id":4877959,"value":null},"subTitle":{"id":4877960,"value":null},"html":{"id":4877961,"value":" The RESULT?<\/strong><\/p> From doing all this we are able to recirculate and recover 95% of the water we use. This is great as it drastically decreases the amount of water we need to dye our products. And as mentioned keeping it all contained within the factory protects the local area from toxic waste pollution. Nullifying both the problems with fabric dyeing.<\/p> Fun Fact: the water that comes out the filters that gets reused in out clothes' dyeing is so clean and clear that you can technically drink it!<\/p> Conscious Consumer Note:<\/strong><\/p> Many companies don't talk about how they dye clothes. It's something that most have no actionable way of being sustainable so they omit it from the descriptions instead of admitting to doing unsustainable\/ unethical practices. It is not usually mentioned in product descriptions either meaning unless they have a sustainability\/ story page that covers it you won't be able to find out unless you contact them.<\/p> It was a big reason for doing this blog that we wanted a way of talking about how we've thought about it and come up with a solution. We put in the extra effort to make our products actually sustainable and will proudly share with you the ways we are doing it.<\/p> Transparency is key for us and if there's any clarification you would like about our clothing or anything we do, feel free to email us or contact us on our socials. We may even make a blog covering one of the topics you've asked about!<\/p> <\/p> <\/p>"},"paragraph1":{"id":4877962,"value":null},"paragraph2":{"id":4877963,"value":null},"paragraph3":{"id":4877964,"value":null}}}],"properties":{"userSaved":{"id":4877634,"value":"1"},"isStorePage":{"id":4877635,"value":"1"},"loginState":{"id":4877637,"value":"everyone"},"title":{"id":4877638,"value":"BLOG: What Are The Problems With Fabric Dyeing"},"ogImage":{"id":4877639,"value":"https:\/\/images.podos.io\/t2omwkn0xndof472e4q9rwagu9o3m73zi38xfca5iywpkbnf.jpeg.jpg?w=1200&h=auto"},"description":{"id":4877677,"value":"Learn about the inherent problem with having dyed clothing."}},"labels":[],"published":1,"sitemap":1,"divisionId":114661,"edited":true}What We At Narked Shark do Differently<\/h3>